marta gobbo

marta gobbo

marta gobbo

Product designer, from founding designer roles to AWSโ€™s global sales platform. Before moving into design, I spent nine years helping tech teams scale across Europe.

Iโ€™m drawn to complex problems and overlooked products, and I make them clear enough to build, writing code myself so my decisions stay grounded in what can ship.

Marta Gobbo

Product Designer

Product Designer with a knack for turning user insights into seamless digital experiences. I bridge design, strategy, and frontend collaboration to create solutions that are both beautiful and technically feasible.

Hi, I'm Marta.

Product designer in Berlin. I design products with a lot of moving parts, and I build what I design.

Product design

User research

AI integration

Coding

I spent my first years in tech on the business side, mostly in recruiting, talking to engineering teams every day. A lot of what they complained about was internal tools that made simple work slow. At Amazon I started running UX studies on one of those tools in my own time, and that became my first design project.

Today I design and build. I test with real users early, keep the scope to what can actually ship, and write the front end myself, so fewer decisions get lost between Figma and the finished product.

Outside work I write poetry, shoot film photos, wander through museums, study Japanese and play bass guitar, mostly for myself.

How I work

How I work with AI

with AI

How I work with AI

My day-to-day has moved from the canvas into code. I still sketch in Figma, but most of what I make now gets built with AI coding agents. Working this way is fast, so I've put some structure around it: what agents take on, what they have to show me, and where I step in.

01 ยท Research

Start with the people

I talk to users and look at what's already out there, then write down who it's for, what's broken, and how we'll know it's fixed. Agents help me find the holes in it.

02 ยท Explore

Put options side by side

I design a few directions, in Figma or straight in code, look at them next to each other, and pick one or combine the best parts.

03 ยท Build

Build the real thing

I build the chosen design with agents in the real codebase, kept apart from the live product until it's reviewed. When they miss something, like spacing, a state or an edge case, I step in and fix it myself. Checks that can't run are flagged, never assumed fine.

04 ยท Test

Use it, then test it

I click through it myself first, then put it in front of real users. If something doesn't work for them, it goes back before it ships.

05 ยท Ship

Say when it's ready

Going live is my decision. Afterwards I note what I'd keep doing, so the next project starts a step ahead.

In short

I do the research and the design: the flows, the interactions and the visual details. Agents help me build and test faster, and the decisions about what we make and how it feels stay with me.

Claude Code

Figma

Framer

GitHub

Cursor

Books I keep coming back to

Marta Gobbo

Product designer drawn to complex, overlooked products. I make them clear enough to build, and I write code myself. Open to new roles, let's talk.

Berlin, Germany

Contact

marta.gobbo@protonmail.com

Marta Gobbo

Product designer drawn to complex, overlooked products. I make them clear enough to build, and I write code myself. Open to new roles, let's talk.

Berlin, Germany

Contact

marta.gobbo@protonmail.com

Marta Gobbo

Product designer drawn to complex, overlooked products. I make them clear enough to build, and I write code myself. Open to new roles, let's talk.

Berlin, Germany

Contact

marta.gobbo@protonmail.com